New England Patriots Robert Kraft's Foundation to Fight Anti-Semitism (FCAS) has launched a groundbreaking campaign that unites all major sports leagues in North America by featuring icons from each of them in the fight against anti-Semitism and all hate.
The likes of Billie Jean King, Shaquille O'Neal, Joe Torre Jim Harbaugh's Doc Rivers, Candace Parker, Zach Hyman, Ryan Blaney and more have joined forces for “#TimeOut Against Hate,” turning one of the most common gestures in all of sports into a call against hatred.
The new ad and campaign is the first of its kind as it involves not only the sports league, but also its commissioners, stars and legends who join forces to promote peace and understanding.
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New England Revolution owner Robert Kraft watches warm-ups before their game against Philadelphia Union at Gillette Stadium on November 8, 2023 in Foxborough, Massachusetts. (Brian Fluherty – USA TODAY Sports)
“The #TimeOutAgainst Hate campaign is a powerful collaboration between top sports leaders who have come together to confront an issue that affects us all,” Kraft said in an exclusive statement to Fox News Digital.
“Our nation is currently grappling with rising hate, and it is critical that we unite our voices and stand against it. By uniting the commissioners of North America's top sports leagues, we are taking a historic and important step in the fight against it. All forms of hate This initiative not only charts a positive course towards a more inclusive world, but is a call for compassion and respect for all.”
The campaign was launched just two days after the dreaded anniversary of Hamas' October 7 attack on Israel, and it wouldn't have been possible had Kraft not brought together all the commissioners from the major sports leagues – the first time they had all come together.
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Roger Goodell of the NFL, Adam Silver of the NBA, Rob Manfred of the MLB, Gary Bettman of the NHL, Cathy Engelbart of the WNBA, Dawn Garber of MLS, Jessica Berman of the NWSL and Steve Phelps of NASCAR were all in the same room. It raises the importance of this campaign, not only for FCAS. But our whole country.
Billie Jean King poses for the #TimeOutAgainst Hate campaign. (Basics of combating anti-Semitism)
“The #TimeOutAgainst Hate campaign marks an important turning point in our ongoing fight against all forms of hate,” FCAS President Tara Levine said in a statement to Fox News Digital.
“By bringing together diverse voices and communities, we not only amplify our message, but also strengthen our commitment to creating a world where every person is valued and treated with dignity and respect. This initiative highlights the importance of our common solidarity. By encouraging humanity to stand together against intolerance, we can build a culture of compassion, understanding and acceptance so that everyone feels safe in their communities.”
Kraft himself and through his foundation has been very vocal about the rise of anti-Semitism and the desire to oppose it. The foundation's #StandUpToJewishHate and #StandUpToAllHate campaigns, launched in March 2023, presented Blue Square as a symbol of unity and solidarity in the fight against hatred of Jews and all hatred.
Doc Rivers signals for a timeout with his hand. (Basics of combating anti-Semitism)
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The campaign will premiere on “Thursday Night Football” between the San Francisco 49ers and Seattle Seahawks and will also appear on various digital platforms, social media, billboards and more.
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