Trader Joe's customers have become obsessed with a slew of new products that recently hit stores.
The grocery store has been a beloved staple for many for decades, offering fun, seasonal food products at a relatively reasonable price.
And many argue that fall is one of the best for unique new food products.
On Tuesday, @traderjoesobsessed, an Instagram account dedicated to reviewing new items, shared photos of the store's latest product launches that perfectly sum up fall.
The post included a new butter with brown sugar and maple syrup, a fig and honey loaf, and walnut gouda cheese.
On Tuesday, @traderjoesobsessed, an Instagram account dedicated to hunting down new items and reviewing them, shared photos of the store's latest product launch that perfectly sum up fall.
Trader Joe's lovers are going crazy over the new Brown Sugar Maple Syrup Butter, Honey Fig Bread, and Pecan Gouda that recently hit stores
'The butter with brown sugar and maple syrup has arrived, $2.99, and also the fig and honey bread, $4.99 and also the walnut gouda $5.49!' the post said. 'Reviews coming soon.'
Another Instagram account, @trader_joes_treasure_hunt, is run by a fellow Trader Joe's superfan who shares news, must-haves, reviews, recipes and pairings with his followers.
“Can you believe we're going to try Trader Joe's new butter with brown sugar and maple syrup!” said a recent post. 'Brown sugar and dark maple syrup mixed with salted butter. Perfect for pancakes or on your holiday table with fresh bread!!'
The accounts have over a million followers combined.
And it didn't take long for her dedicated followers to share their enthusiasm in the comments.
One viewer wrote: “Ummmm this looks amazing,” accompanied by a heart and eye emoji.
“This is a MUST,” said another, accompanied by a flame emoji.
All three items are listed on the Trader Joe's website as limited-time products with brief descriptions of each.
'Maple-mania at Trader Joe's knows no bounds during the fall – even our dairy cashier is getting in on the fun!' the store's website noted when introducing brown sugar and maple syrup butter.
Made from small batches by a creamery, the end result is a sweet-savory flavor that's “such a spreadable texture, punctuated by pops of sugar crystal that simply screams autumn.”
Made in small batches by a creamery, the end result of the butter with brown sugar and maple syrup is a sweet flavor that screams autumn
Trader Joe's recommends pairing the pecan cheese with fresh apple slices and pumpkin and cranberry crisps accompanied by a nice glass of pinot noir
The fig and honey batard was featured on the site as an organic, artisanal bread from a French bakery, incorporating dried figs and honey for a sweet and subtle fruit flavor combination.
The site notes how it's an essential staple for both the breakfast and dinner tables—a perfect spread for waffles in the morning or holiday dinner rolls in the evening.
Trader Joe's new gouda has the perfect blend of goat's milk and nuts. Initially mild and mellow, the nuts add a “satisfying symphony of contrasting flavors and textures.”
“Each bite is smooth yet earthy, creamy yet crunchy, and undeniably delicious.”
Trader Joe's recommends pairing the pecan cheese with fresh apple slices and pumpkin and cranberry crisps accompanied by a nice glass of pinot noir.
The fig and honey batard was presented on the website as an organic, artisanal bread from a French bakery, incorporating dried figs and honey for a sweet and subtle fruit flavor combination.
Shannon Fong, the woman behind the @traderjoesobsessed account, took to her platform on Tuesday to review Honey Fig Bread.
After toasting the bread and adding some brie ham and warm honey, she noted that she would definitely buy it again, stating that overall it was dense and delicious.
Viewers rushed to the comments to ensure they would soon get their hands on the new products.
Trader Joe's introduces dozens of new seasonal items each fall, including pumpkin-themed drinks, apple-flavored desserts and pumpkin pastries.
As the warm weather begins to wane, devoted Trader Joe's shoppers patiently await the return of their legendary fall groceries.
This year alone, the supermarket has launched 73 pumpkin-themed seasonal items for the season.
