DayZ Throws More Shade at The Day Before With Steam Sale

In the wake of a disastrous release week for The Day Before, Bohemia Interactive and RocketWerkz have bundled their games, DayZ and Icarus respectively, in a Steam sale entitled “The Day After Survival Sale.” This sale accompanies social media posts from both developers, with DayZ throwing shade at The Day Before and the developers of Icarus following closely with a mock-up of Bohemia Interactive’s original dig.

Both DayZ and Icarus are multiplayer survival games, each offering bits and pieces of the open-world survival experience that The Day Before had promised to deliver. In their posts on Twitter, both studios thank their fans for years of support as each team continued to develop their products and make their games the best they could be for their fans. The Day Before is in hot water for falling short of its marketing promises, leaving players feeling cheated and even accusing Fntastic of scamming customers.

DayZ and Icarus responded to the situation with their indirectly shady social media posts and a bundle sale on Steam, with both games available for $53.58, saving buyers $26.40 on the pair. The name of the sale, The Day After Survival Sale, cheekily nods to The Day Before and seems to suggest the games as alternate options for those disappointed by it. The bundle description claims to display the “stark contrasts of survival,” featuring aggressive zombie infestations and alien-infested wilderness begging to be explored. Coming after the massive wave of negative reviews for The Day Before, Bohemia Interactive and RocketWerkz are striking at the perfect moment as players are looking for similar multiplayer-survival games to play after being let down.

These displays of gratitude towards fans and shade towards Fntastic can be interpreted in several ways, from hilarious to slightly hypocritical. While the general attitude towards The Day Before is negative and other games jumping on the bandwagon could garner some amusement from players, neither DayZ nor Icarus are without their flaws. However, both developers have consistently been hard at work to continue improving their games over the years, while The Day Before developer has shut down its company, closed the official Discord, and delisted its game.

As The Day Before disappears so quickly after release, Icarus and DayZ continue to update regularly and listen to feedback from their players. Whether the shots at Fntastic are justified or not, amid Fntastic’s catastrophic controversies, it remains to be seen how other developers react to this blatant betrayal of players’ trust and work to combat similar issues in the future.

DayZ

DayZ is a horror-themed zombie survival release. Players will hop in and do battle against the undead while attempting to find and craft better equipment. They will also need to content with other players that are keen on stealing their stuff.

Released

December 13, 2018