Channel 4 reportedly aired a coincidental warning on an old Halloween-themed episode of Great British Bake Off.
The spooky special episode airs in 2022 during the baking show's 13th season, as the bakers prepare to whip up holiday-inspired treats.
But according to streaming service Suriyachannel 4, the episode was labeled with a guidance message, warning that the content may not be suitable for younger viewers.
The first show of Halloween week featured the iconic Bake Off tent appropriately decorated with skeletons, cobwebs and balloons.
As judges, Bruce Leith and Paul Hollywood tasked the contestants with tasting apple and pumpkin pies.
Channel 4 is said to have issued a coincidental warning on an old Halloween-themed episode of the Great British Bake Off (image from episode).
The spooky special episode airs in 2022 during the baking show's 13th season, as the bakers prepare to whip up holiday-inspired treats.
Guidance warnings are typically reserved for content that may be harmful or offensive, such as strong language, violence, graphic images and sexual conduct, with more detailed rules on content for those under 18.
According to Channel 4's compliance guidance, which is based on Ofcom code recommendations: 'Paranormal practices for entertainment purposes, rather than being considered real, may be broadcast before the falls, but not for a significant number of children. He's probably watching.
The Sun says the warning remained in place until it contacted the broadcaster and Channel 4 insisted it was a mistake and it was removed.
MailOnline has contacted Channel 4 representatives for comment.
It comes after Great British Bake Off spin-off show An Extra Slice suffered backlash this month. He was accused of spreading a “harmful message.”
Following Bread Week, hosts Joe Brandt Tom Allen and guests Jonathan Rosenhead Gill and Josh Book discuss the episode.
However, after mocking cramps, the show received criticism from viewers and a major charity.
Speaking on the show, Jonathan stated: “I've never met a loaf of bread I didn't like,” while Josh repeated that he'd “never met anyone who didn't like bread.”
But according to The Sun, the Channel 4 streaming service labeled the episode with a guidance message, warning that the content was not suitable for younger viewers.
Great British Bake Off spin-off show An Extra Slice faced backlash this month after it was accused of sharing a “harmful message”.
Following Bread Week, hosts Joe Brandt and Tom Allen discuss the episode with guests Jonathan Rose, Ravneet Gill and Josh Buck (pictured).
Ravneet then added, “I love roti but my mother is celiac so she can't eat roti but she still loves it and still eats it.”
Joe responded, “Good for her,” Jonathan joked, “Good for whoever cleans up after her.”
Charity Celiac UK has since written an open letter, which was also shared on Instagram, “expressing concern” to the show's producers.
The letter, signed by chief executive Hilary Croft, said: “These comments trivialize celiac disease and send a harmful message to the public.”
Celiac disease is a serious autoimmune disease in which gluten consumption triggers an immune response that damages the intestinal lining, causing malnutrition and a host of health complications.
Long-term health risks, such as osteoporosis and, in rare cases, colon cancer, can lead to serious symptoms such as debilitating pain, prolonged suffering, and repeated miscarriages.
'It is important to emphasize that celiac disease is not a food preference or an allergy; It is a serious medical condition that requires lifelong adherence to a strict gluten-free diet.
They continued: 'We were deeply saddened by the comments from Ravneet Gill, a Junior Bake Off judge, where she showed compassion for people diagnosed with celiac disease.
However, the show received criticism from viewers and a major charity following the mocking colic.
Charity Celiac UK has since written an open letter, which was also shared on Instagram, “expressing concern” to the show's producers.
In the caption, the Celiac UK account said they were “chasing the producers” of the hit show and demanded that “the broadcaster apologize for their harmful depiction of the disease.”
'Comments made during an additional portion perpetuate a narrative that downplays the seriousness of the situation.
They suggest that people with celiac disease compromise their health for pleasure, which undermines the real challenges they face and ultimately puts their health at risk.
And the laughter in response to these comments trivializes the struggles of the 1 in 100 people in the UK who suffer from this condition.
'It is vital that the media recognizes the seriousness of celiac disease and the physical and mental effects of following a gluten-free diet.
“Discussions about gluten-free diets should promote accurate understanding, respect and adaptation to dietary needs, rather than diminishing their importance.”
The charity added: “We hope this incident inspires your group to engage in respectful conversations about celiac disease and its impact on individuals and families.”
In the caption of the post, the Celiac UK account said they were “going after the producers” of the hit show and demanded that the “broadcaster apologize for the harmful depiction of the disease.”
Fans were left disappointed with the show and quickly took to the comments of the letter to share their thoughts and thank the charity.
Fans were left disappointed with the show and quickly took to the comments of the letter to share their thoughts and thank the charity.
'Very sorry. You don't joke that someone has bowel cancer and needs to clean up afterwards; How irresponsible, celiac disease is serious and you are making fun of it.”
“Once again, this potentially deadly and life-changing disease is downplayed by people who do not take the time to research and understand it.”
'It's very frustrating when we all work so hard to raise awareness about celiac disease the right way. It's especially frustrating to have a pre-recorded show when it's not even live and may have gone off the air.
'It's sad that a joke like this shows that a gluten-free diet is a lifestyle choice. Ways.'