Summary
Digital Manager Guru is a Brazilian technology company based in Portugal that offers a checkout and online sales management platform with a model based on a fixed monthly fee.
Rio was created by two entrepreneurs, Andre Cruz and Michael Oliveira. Digital Manager Guru was born in Portugal but has Brazilian DNA. The company was founded in 2017, after the couple moved to Portugal during a retirement period when they decided to start a business. Today, they offer an online checkout and sales management platform that, unlike the tradition of charging commissions on each sale, adopts a model based on a fixed monthly fee, offering greater financial predictability and allowing sellers to keep a large portion of their profits.
The company received investment from Portugal Ventures in 2019 with a complete ecosystem that includes high-conversion checkout, marketing and post-sales integrations, tracking, metrics and ROI. Operating in Brazil, the US and Europe alone in 2023, the target is to double this amount by the end of the year.
“Sellers using e-commerce platforms often face the challenge of high commissions on sales, which significantly reduces their profit margins and makes it difficult to reinvest in business growth. Furthermore, the dependence of policies and infrastructure on these solutions limits their autonomy, creating an environment of insecurity and inefficiency. Our model is a true disruptor in the industry, and the biggest proof of this is that in the last year, we have registered a 74.9% growth in the number of clients,” highlights Andre Cruz, co-founder and CEO of Digital Manager Guru. , has over 20 years of experience in building intelligent solutions through systems.
Aimed at content creators, franchises, event organizers and sellers of physical products, Guru, as it is affectionately called by customers, is designed to be intuitive and easy-to-use, allowing anyone to quickly set up their online sales operation without the need. Developers or advanced technical knowledge. With the aim of allowing entrepreneurs to focus on growing their business, Guru integrates all the functions required for online sales in one place.
“Based on my experiences in traditional e-commerce and the affiliate market, I realized that the traditional model that prevents the reinvestment needed for sustainable business growth is not profitable and I want to help solve that. Therefore, we have established Guru to sell, manage and automate various functions through integration with more than 140 tools, ensuring success for our customers, maximizing profits and reducing costs,” explains the company's CEO.
Names already using the platform include Instituto Neurosaber, Gold Spell Cosméticos and Petvi. But in June, the company stepped forward with another new development: entering the events industry by introducing a ticket management system. This allows it to serve organizers of online and in-person events with a new customer profile, such as conferences, mentoring, training and symposiums. By the end of 2024, Guru intends to continue to expand the list of integrations and new products, adding features to this new functionality.
“We are committed to not only meeting the current needs of our customers but also anticipating their future demands. We want to make Guru an indispensable platform for entrepreneurs around the world, providing solutions that facilitate the growth of their businesses and partner to help them navigate the challenges of digital commerce, always focused on maximizing results,” says Michelle, the current COO of the company with a background in technology and over 10 years of experience as a systems analyst. who is
Homework
It promotes change in the world of work, in business, and in society. It is a creation of Compasso, a content and connectivity agency.
