Best GoPro Deals: Lowest Prices From Hero 12 to Hero Max

$250 at Best Buy

GoPro Hero 10: $250

No direct discounts currently available; save with My Best Buy membership

Whether you’re an adventurer or a budding documentary filmmaker, GoPros are the cream of the crop when it comes to the best action cameras. Its hardware is known for being fantastically durable and offering amazing performance in a very small package, all of which has helped the California-based company become the global powerhouse it is today. For photography and videography it’s hard not to recommend one, with different models to suit all styles and budgets. Still, they can get pricey, so we’ve found the best deals available to help you save. 

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GoPro’s compact action cameras can cost a pretty penny, but that’s because they have a lot to offer. GoPro even won an Emmy for its video stabilization software, which has revolutionized the field of videography. Because newer models come loaded with plenty of editing features to make things simple when uploading to all manner of social media accounts, GoPro products remain a popular choice for many content creators, too.

GoPro Hero 10

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With newer models, you can get near the quality of a high-definition video camera without the bulk or hassle of traditional DSLR cameras, which aren’t waterproof or dustproof. GoPros are easy to carry around and are submersible, so you can shoot clear videos underwater. The latest GoPro also boasts longer battery life, as well as GP-Log encoding with available LUTs. These cameras often come with a hefty price tag because of all the features they offer, but you can find some substantial savings on several models. Below, we’ve gathered the best offers currently available so you can avoid paying full price.

At GoPro, you can currently nab a Premium yearly GoPro subscription for half off: $25 versus the regular $50 cost. With this subscription, you get perks including up to 50% off hardware and $100 off your next GoPro, plus unlimited cloud backup. Don’t want to pony up for a subscription? Check out some other great deals on GoPros below.

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GoPro’s current flagship camera is the Hero 12. It shoots up to 27-megapixel photos and 5.3K-resolution video and has HyperSmooth 6.0 stabilization. GoPro also added GP-Log encoding with available LUTs, which means you’ll have more control over color and dynamic range. There’s also wireless timecode syncing, which is helpful for multicamera setups. This model boasts improved battery life as well. 

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The GoPro Hero 11 Black is the previous-gen camera from GoPro, but it still has a lot to offer — and with a $50 discount, it’s worth considering. Its image sensor allows for 27-megapixel photos and 5.3K-resolution video with an 8:7 aspect ratio. Essentially this means that when editing you can make a single clip fit YouTube, Instagram, Facebook or TikTok much easier than you could with previous cams. 

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The Hero 11 Black Mini is an even more compact camera than the regular GoPro. It’s 13% smaller in volume and weight than the full-size version of the GoPro Hero 11, but it offers the same video performance, meaning it captures 5.3K-resolution clips at 60 frames per second, 4K at 120fps and 2.7K at 240fps.

The GoPro Hero 10 has won an Emmy for HyperSmooth video stabilization (yes, you read that correctly). You get unlimited Cloud backup and auto uploads, as well as unlimited use of the Quik app. This camera can shoot 5.3K video and has a 23-megapixel camera. The price has dropped over time, but it usually goes for $250 these days and that’s currently the best price you’ll find — unless you’re a My Best Buy Plus member, in which case you can nab a $20 discount.

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The GoPro Max is a three-in-one camera. It shoots traditional Hero-style video and photos and captures immersive 360 footage, which makes it a solid option for vlogging. Just note that its single-lens video resolution and frame rates top out at 1080p60 (or 1440p60 with 4:3 framing), so if you’re looking for 16:9, 4K resolution, you’ll want one of the more updated models on this list.