AMC theatres are giving out a double-sided Super Mario Bros Movie poster with advance bookings to the movie. The offer is only available for those who visit an AMC theatre on March 10, 2023, also known as Mario Day. It is also only available in the United States. The Super Mario Bros. Movie will be available to watch in theatres on April 5, 2023 after Illumination, Nintendo and Universal Pictures announced they were bumping up the release date. [Thanks, @Wario64!]

With the movie less than a month from release Illumination, Nintendo, and Universal Pictures are also ramping up the marketing. Other recent promotional events include a rerun of Super Mario themed Build-a-Bear plushes, a new trailer that features Bowser’s Castle, a prototype replica of Mario’s boots and the appearance of a Mario Bros. plumbing van outside the Nintendo store in New York City.

You can look below to find AMC’s announcement tweet featuring a video from Jack Black, who voices Bowser in the movie.

Mario Day is an unofficial celebration on March 10th (Mar 10) where Nintendo and fans celebrate the Super Mario franchise as a whole. You can often find Mario-specific offers over on their web store.

The Super Mario Bros. Movie will release on April 5, 2023 in North America and Europe, and on April 28, 2023 in Japan. The Super Mario Bros Movie poster promotion is only available in the US on March 10, 2023.

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